According to Google and other SEO experts, it is important to focus on writing content for users rather than solely for search engines. This raises the question of whether it is necessary to create content with a specific target keyword in mind. Despite having engaging and useful content ideas without specific keywords to target, the writer found success in ranking their content quickly. However, they are unsure if this will attract organic search traffic without target keywords. The dilemma remains: should content be created based on engagement and usefulness, or should it target specific keywords? Thank you in advance for your help.
It’s absolutely possible to achieve organic search traffic without specifically targeting keywords. Focusing on creating engaging and useful content that resonates with your target audience can be just as effective, if not more so, than keyword stuffing. While keywords can help with initial visibility, ultimately, search engines prioritize content that provides value to users. A well-written, informative piece that genuinely addresses user needs will naturally attract traffic, even without explicitly targeting specific keywords. Remember, search engines are constantly evolving their algorithms to deliver the best user experience. By prioritizing user engagement over keyword optimization, you’re aligning your content with the long-term goals of search engines.