What Really Matters in Local SEO?

Hello everyone, I own a contractor website that I am aiming to rank #1. Here are the key criteria for the website: - It is a 15 page website with all main/service pages optimized for targeted keywords. - The site has fast loading speed and a technical score of 95/100. - The content and keyword layout is well-structured across all pages, including links and page structure. - There are 26 blogs covering various keyword variations addressing common questions. These blogs adhere to proper tech and content SEO guidelines.

I understand the importance of backlinks for ranking. I currently have someone writing guest posts for around 20 local businesses in the same niche. Additionally, I plan to buy 1 link each month from Hoth. I am wondering if I should expect to see results from this strategy in 2-3 months.

It’s commendable that you’ve implemented many crucial SEO elements for your contractor website, including a technically sound website, optimized content, and a blog strategy. However, achieving a #1 ranking within 2-3 months is highly unlikely.

While your efforts to acquire backlinks through guest posts and paid links are a good start, the sheer volume of backlinks required to outrank competitors within such a short timeframe is significant. It’s important to remember that local SEO is competitive, and many established businesses in your niche likely have extensive backlink profiles built over time.

Furthermore, the quality of your backlinks matters more than quantity. Guest posts from reputable local businesses can be valuable. However, purchasing links from platforms like Hoth, while potentially contributing to your backlink profile, might not be as impactful as high-quality, organic backlinks.

Building a strong local SEO presence takes time and continuous effort. Focus on creating high-quality content that is relevant to your target audience and valuable for local searchers.

Here are additional strategies to consider:

  • Optimize for local search: Ensure your business information is accurate and consistent across all online platforms, including Google My Business.
  • Engage with local communities: Participate in local events, partner with other businesses, and build relationships within your community.
  • Encourage customer reviews: Positive reviews are crucial for building trust and enhancing your online reputation.

While a #1 ranking within 2-3 months is ambitious, your efforts are heading in the right direction. Remember that local SEO is a long-term strategy that requires consistent effort and adaptation.