What does your SEO tool stack looks like in 2024?

Hey SEO professionals!

What tools make up your toolkit for SEO in 2024? Are you still using the same ones or have you incorporated any new ones with the introduction of AI?

I’ve noticed a rise in AI SEO tools lately, but many seem unreliable. I’m on the hunt for ones that are actually useful.

Share your current tool stack in the comments.

To start, I rely on Ahrefs, Screaming Frog, and KW Insights (disclaimer: I have no affiliation with any of these). These tools cover 99% of my needs (excluding GA4 and GSC, of course).

SEO professionals utilize a variety of tools in 2024, including both traditional and AI-powered options. Some popular tools include Ahrefs, Screaming Frog, Semrush, Google Analytics 4, Google Search Console, Google Tag Manager, and Google Looker Studio. AI tools like ChatGPT, Claude Pro, and Perplexity are also being incorporated for tasks such as ideation, brainstorming, content research, and automation. Tools like Surfer SEO, Frase, and Neuron Writer are used for content optimization, while other AI tools like Qwestify provide insights into website performance. Additionally, some professionals build their own tools using programming languages such as Python or Rust for specific needs.