Can someone suggest how to rank images on search for similar or competitive keywords, and sometimes when your images are not your own but by someone else ( brand/press/individual).
To rank images on search for similar or competitive keywords, it is important to optimize them for search engines. This can be achieved by using relevant alt-descriptions and matching the filename with the keyword. The alt-description should be concise and visually simple, allowing Google to easily identify the content of the image. Additionally, using high-quality images that are relevant to the content on the page can improve image ranking. If the images are not your own, it is important to obtain permission from the owner before using them on your website.