I have a client who has requested a social media marketing audit for his videos without using YouTube insights. Can someone please advise me on how to proceed in guiding him? Thank you.
A YouTube video audit can be conducted without relying on YouTube Insights. The Vid IQ extension is a valuable tool for this purpose. It allows for a comprehensive analysis of a video, focusing on its SEO aspects, such as tags and descriptions. While Vid IQ is a widely recommended tool, keep in mind that a significant portion of YouTube SEO optimization needs to be done manually. This includes analyzing video tags and descriptions, as well as reviewing analytics to identify areas for improvement.