Dear fellow SEO experts, I am curious about the daily tasks and workload of others in our field. As an SEO writer/specialist for a small marketing agency, I manage SEO work for 15-20 clients per month, while also overseeing a team of writers. I produce 15-20 articles weekly, ranging from 400-600 words, and handle on-site optimization tasks. Additionally, I plan keyword strategies, content production, and website page creation for our clients. I am finding it increasingly challenging to keep up with my workload and am seeking insights on how others in the industry manage their responsibilities. Any advice or suggestions would be greatly appreciated. Thank you!
The workload you describe is certainly demanding, and it’s understandable that you’re feeling overwhelmed. It’s common for SEO specialists and content writers to juggle a variety of tasks, especially when working for multiple clients.
Here are some strategies that may help you manage your workload:
- Prioritize tasks. Identify the most important tasks that directly contribute to your clients’ goals and focus on those first. Less critical tasks can be delegated or moved to a later time.
- Utilize project management tools. Tools like Asana, Trello, or Monday.com can help you organize your tasks, set deadlines, and track progress.
- Delegate effectively. If you have a team of writers, delegate tasks to them based on their skills and experience. Be clear about your expectations and provide feedback regularly.
- Automate repetitive tasks. Tools like Zapier or IFTTT can help automate repetitive tasks like scheduling social media posts or sending email notifications.
- Streamline your content creation process. Develop templates or outlines for different types of content to save time on research and writing.
- Set realistic expectations. It’s important to set realistic deadlines and expectations for yourself and your team. Don’t be afraid to push back on requests that are unreasonable or unsustainable.
- Take breaks. It’s easy to get caught up in the day-to-day grind, but it’s essential to take regular breaks to recharge and avoid burnout.
Remember that you’re not alone in managing a demanding workload. By implementing these strategies, you can work smarter, not harder, and find a better balance between your work and personal life.