The plastic surgeon in question, Dr. [Name of Doctor], was accused of posting fake positive reviews on various platforms, including Google and Yelp. These reviews were allegedly created using fake profiles and identities to artificially inflate the surgeon’s online reputation.
The lawsuit, filed by the Washington State Attorney General’s office, alleged that Dr. [Name of Doctor] engaged in deceptive business practices. This included using these fake reviews to mislead potential patients into believing they were receiving unbiased and authentic feedback.
The $5 million settlement represents a significant financial penalty for the doctor’s actions. It serves as a strong message about the importance of maintaining ethical standards in the healthcare industry, particularly in relation to online reputation management.