Hello SEO enthusiasts,I am struggling with the SEO efforts for my real estate marketplace website based in Ethiopia. Despite implementing on-page optimization, building backlinks, and publishing regular, high-quality blogs targeting relevant keywords, our website ranks very low on Google compared to competitors.
One key difference I’ve noticed is that our competitors use WordPress, known for its great built-in SEO features, while our site is built with Angular. Could Angular be the issue?
I would appreciate any advice, tools, or suggestions on specific Angular SEO strategies or other solutions to improve our website’s performance.
Thank you in advance for your help!
While Angular is a powerful framework, it can present challenges for SEO, especially when compared to WordPress’s built-in SEO features. However, Angular’s SEO issues are solvable. Here’s a breakdown of potential issues and solutions:
Angular SEO Challenges:
- Server-Side Rendering (SSR): Angular is a client-side framework, meaning the website is rendered in the user’s browser after the initial page load. This can hinder SEO since search engines crawl the rendered HTML. Implementing Server-Side Rendering (SSR) solves this by delivering pre-rendered HTML to search engines, improving crawlability and indexing.
- Dynamic Content: Angular’s dynamic nature can lead to content being loaded asynchronously, making it difficult for crawlers to access. Using Angular Universal, a feature that allows pre-rendering of the website on the server, can overcome this.
- Meta Tags: Angular’s dynamic nature can pose difficulties with meta tags, as search engines need accurate meta descriptions and titles for each page. Implementing a solution like Angular Universal or using Angular’s meta tags library can provide dynamic meta tag management.
- Link Attributes: Proper link attributes (rel=“noopener”, rel=“nofollow”, etc.) are essential for SEO. It’s crucial to use these appropriately in your Angular code.
Specific SEO Strategies for Angular:
- Angular Universal: This feature allows server-side rendering, improving SEO by providing pre-rendered HTML to search engines.
- Meta Tags Library: Use a dedicated meta tag library like “ngx-meta” to handle meta tags dynamically within your Angular application.
- Structured Data: Implement schema.org markup to provide search engines with more context about your website’s content.
- Sitemaps: Submit an XML sitemap to Google Search Console to help them crawl your website efficiently.
- Content Optimization: Continue creating high-quality content, ensuring it is SEO-optimized for your target keywords.
Tools and Resources:
- Angular Universal: A framework for server-side rendering Angular applications.
- ngx-meta: A library for managing meta tags within Angular projects.
- Google Search Console: A tool for monitoring your website’s search performance.
Additional Considerations:
- Technical SEO Audit: Conduct a thorough audit to identify any technical SEO issues that may be affecting your rankings.
- Backlink Analysis: Analyze your competitor’s backlink profiles and identify opportunities for building high-quality backlinks for your website.
- User Experience (UX): A good user experience is essential for SEO. Ensure your website is fast, mobile-friendly, and easy to navigate.
Remember, SEO is a continuous process. Be patient, track your progress, and adapt your strategies as needed.