Hello everyone, as the founder of WeStrive, an all-in-one personal training software, I've been leading the company for a few years now. One challenge we face in the SaaS industry is the constant need to add new features while ensuring existing ones do not fall behind. One significant issue we've encountered is the slow page loading speed, which has been a setback for us. While navigating within the page is smooth, opening a new page takes around 4-7 seconds to load each time, which is impacting our user experience.Due to our current workload and ongoing partnership projects, we are unable to allocate the necessary time to address this issue immediately. Our main developer is skilled but lacks expertise in improving loading speed, and dedicating two weeks solely to this task is not feasible at the moment. As someone without coding expertise, I have experience in optimizing page speeds on Webflow by making simple adjustments like switching images to webp and reducing excess code.
I am seeking recommendations for a service or tool that can help us enhance our page loading speeds. In order to remain competitive, we need to reduce the loading time from 4-7 seconds to 2-3 seconds. I receive numerous complaints from users about the slow loading speed, and addressing this issue is crucial for the success of our platform. Any assistance or advice you can provide would be greatly appreciated. Thank you!
The following steps can be taken to improve page speed:
- Optimize images: Convert images to WebP format, a more efficient image format than JPG or PNG. This can significantly reduce file sizes, leading to faster loading times.
- Minify HTML, CSS, and JavaScript: Remove unnecessary characters and whitespace from these files, making them smaller and faster to download.
- Use a Content Delivery Network (CDN): This network of servers distributes your website’s content closer to users, reducing latency and improving loading times.
- Cache static content: Store frequently accessed content, such as images and CSS files, on users’ browsers. This eliminates the need to download these files every time a user visits your site, leading to faster loading speeds.
- Reduce HTTP requests: Each time a user visits your site, their browser has to send multiple requests to fetch different files (images, CSS, JavaScript). Reducing the number of requests can improve page loading times.
- Lazy loading images: Only load images when they are visible in the user’s viewport. This can significantly improve initial page load times.
- Use a performance testing tool: Regularly test your website’s performance using tools such as PageSpeed Insights or GTmetrix. These tools can help identify areas for improvement and measure the impact of your optimizations.
If you need additional help, you can consult with a web development agency or hire a freelancer specializing in website performance optimization.