Hello everyone,I have been working on improving the SEO for a website over the past three months and successfully boosted its ranking from position 42 to 5 on the search engine results page (SERP).
Here’s what I did to achieve this:
- Updated the website content.
- Addressed crawling and indexing issues in Google Search Console.
- Fixed content duplication errors using Screaming Frog.
- Developed user search-focused content and gained quality backlinks through blog posts.
Now that the website is ranked 5th, I am looking to further improve its ranking. The website is examplemedia.co, and I am aiming to rank for the keyword “example media.” However, since my domain TLD is .co, I am facing competition from existing .com and .net domains, as well as similar names like examplemarket, etc.
I have already optimized my website, created social media profiles, and posted content linking back to my homepage to establish brand identity. I have also enhanced my internal linking structure, robots txt, meta tags, and implemented various good practices.
Now, I am seeking suggestions on how to move from 5th to #1. Any advice would be greatly appreciated!
To improve your website’s ranking from 5th to 1st, you need to outshine your competitors. Here’s a breakdown of strategies:
Content is King:
- Go Deeper: Your existing content is likely good, but can you create even more in-depth, comprehensive content on “example media”? Think about the specific questions your target audience has.
- Freshness Matters: Regularly update your content with new insights, trends, and data. This shows search engines your site is active and relevant.
- Targeted Keywords: Analyze the top-ranking pages for “example media” and see what keywords they use. Incorporate relevant keywords naturally into your content, meta descriptions, and headings.
Technical Optimization:
- Page Speed: Optimize your website’s loading speed. Faster websites rank higher in search results. Use tools like Google PageSpeed Insights for guidance.
- Mobile Friendliness: Ensure your website is responsive and looks great on all devices, especially mobile. Google prioritizes mobile-friendly websites.
- Structured Data: Implement schema markup to help search engines understand the context of your content. This can improve your search result snippets and attract more clicks.
Link Building:
- High-Quality Backlinks: Acquire backlinks from reputable and relevant websites in your industry. Focus on building natural links through guest blogging, content marketing, and industry collaborations.
- Link Diversity: Don’t rely solely on homepage links. Build links to specific pages on your site related to “example media.”
Beyond SEO:
- Social Media: Promote your website’s content on relevant social media platforms. Engage with your audience and build a community.
- User Experience: Prioritize user experience by ensuring your website is easy to navigate, engaging, and provides value.
- Brand Building: Continue building brand identity and credibility through consistent content, social media engagement, and other marketing efforts.
Remember, achieving the top spot requires ongoing effort. Monitor your progress, experiment with new strategies, and adapt your approach as needed.