The online retail platform launched in January of this year with approximately 100 daily visits. However, by March, the traffic had decreased to nearly zero. Despite ongoing optimization efforts, there has been minimal improvement. Could it be facing penalties from Google? The website appears to be indexed without any warnings, but is receiving no traffic.
The website may not be facing penalties from Google, but there are other potential reasons for the lack of traffic. While it’s good that the site is indexed, this doesn’t guarantee visibility. It is possible the optimization efforts are not effective. For example, the website may not be targeting the right keywords, have poor content, or have a slow loading time. It’s important to conduct a thorough SEO audit to identify the root cause of the traffic decline.