Summary: Received a brief for a blog post from an SEO agency, but for a new client. Considering reaching out to an industry expert for an interview, but unsure if it's worth the extra time and effort. Wondering if it's appropriate to ask for more money for this additional task. Considering sourcing quotes from reputable sources instead. Wondering about the SEO benefit of sourcing expert quotes. Appreciative of any insight or advice.
It’s understandable to feel hesitant about taking on additional tasks, especially if they weren’t included in the initial brief.
Reaching out to an industry expert for an interview can add significant value to your blog post, potentially enhancing its credibility and SEO performance. However, it’s crucial to weigh the time investment against the potential benefits.
Consider the following:
- The Value of Expert Input: Expert insights can significantly strengthen your blog post’s authority and trustworthiness.
- SEO Benefits: Quotes from reputable sources can boost your blog post’s SEO by adding relevant keywords and backlinks.
- Time Commitment: Reaching out to experts, scheduling interviews, and transcribing quotes can be time-consuming.
- Compensation: If the added work significantly increases your workload, consider discussing potential compensation adjustments with the SEO agency.
Ultimately, the decision rests with you. If you believe the expert interview will significantly enhance the blog post and its SEO potential, it might be worthwhile to explore. However, if the time commitment feels overwhelming, sourcing quotes from reputable sources could be a suitable alternative.