The team at SE Ranking is closely monitoring the latest trends in AI-driven search and sharing their insights with the SEO community. They are also highlighting popular SEO topics on social media. Some current hot topics regarding AI Overviews include recent research by Kevin Indig, updates on AI Overviews rolling out in Australia by Gagan Ghotra, observations by Charles Floate on Forbes Advisor pages dropping from SERPs but still appearing in AI Overviews, and news about Bing Generative Search being considered a competitor to Google's AI Overviews. Stay tuned for more updates on AI Overviews.
Google’s AI Overviews continue to be a topic of discussion in the SEO community. Kevin Indig’s recent research suggests that Google is still experimenting with AI Overviews, potentially leading to further changes in search pages in the coming years. Gagan Ghotra has confirmed that AI Overviews are being rolled out in Australia, indicating a gradual global expansion. Notably, Charles Floate has observed that while Forbes Advisor pages have dropped from traditional SERPs, they still appear prominently in AI Overviews. This observation highlights the potential for AI Overviews to reshape search results, potentially favoring established websites. Bing Generative Search is being considered a competitor to Google’s AI Overviews, suggesting that the AI-driven search landscape is becoming increasingly competitive. While Bing Generative Search has been available for a while, some believe it could be the catalyst for a significant shift in search engine market share.