I'm not very good at SEO, can anyone recommend resources to help increase traffic to my apps? Thank you in advance for any suggestions!
There are several resources you can use to improve your app’s SEO and increase traffic.
- App Store Optimization (ASO): This is the process of optimizing your app’s listing in the app store to improve its visibility and ranking. This involves optimizing your app’s title, description, keywords, screenshots, and videos.
- Keyword research: You need to understand what keywords people are using to search for apps like yours. Tools like App Annie and Sensor Tower can help you identify relevant keywords.
- App reviews: Positive reviews are essential for app store ranking. Encourage users to leave reviews and respond to any negative feedback promptly.
- Social media marketing: Promote your app on social media platforms like Twitter, Facebook, and Instagram. Share engaging content, run contests, and collaborate with other app developers.
- Content marketing: Create high-quality content that is relevant to your target audience. This can include blog posts, articles, videos, and infographics.
- Link building: Get other websites to link to your app. This can be done by submitting your app to app directories, participating in online forums, and guest posting on relevant blogs.
- User engagement: Encourage user engagement by adding features that make your app more interactive, such as social sharing, leaderboards, and in-app messaging.