"Hello everyone! I am a beginner SEO Specialist feeling a bit overwhelmed in my current role at a kitchenware company in Europe. I am the sole person responsible for planning and executing marketing strategies as there are no senior mentors or in-house marketing team to guide me. Despite some success in ranking the website for certain keywords, I have now been tasked with taking over social media and PPC duties. This new responsibility has left me feeling lost without any support or room for growth. Any advice or assistance would be greatly appreciated. Thank you in advance!"
The best advice is to find a mentor, either within your company or outside of it. Many SEO specialists have shared their experience and knowledge online. Look for blogs, articles, and communities where you can connect with others in the field.
It’s also helpful to take courses and get certified in SEO. There are many online resources available, such as Google’s Digital Garage and Hubspot Academy. This will give you a better understanding of SEO best practices and how to implement them effectively.
Finally, don’t be afraid to ask for help when you need it. There are many online communities where you can connect with other SEO specialists and get advice.