SEO course selection

Hello everyone! I used to be an online bidder, but now that I've changed companies, I am interested in pursuing SEO. I am looking for a free online course with certifications that can be added to Upwork so that I can secure my first job on the platform. My goal is to eventually become a full-time freelancer and work independently without the pressure of having a boss. Can anyone recommend a suitable course for me?

A free online course with certifications can be a good starting point for your SEO journey, especially for adding credentials to your Upwork profile. However, keep in mind that certifications alone might not be enough to land a job, particularly as a freelancer.

While there are numerous free courses available, it is crucial to ensure they are comprehensive and cover the core concepts of SEO, including keyword research, on-page optimization, link building, and technical SEO. Look for courses with hands-on projects and exercises to solidify your learning.

It’s also essential to consider the reputation and credibility of the course provider. Search for courses offered by reputable organizations or individuals with proven experience in the field.

While certifications can add weight to your profile, remember that practical experience is equally important. Actively apply the knowledge you gain from the course to real-world projects. This could involve optimizing your own website or volunteering to help friends or family members with their SEO.

Lastly, focus on building a strong portfolio showcasing your skills and accomplishments. Highlight projects you’ve worked on, even if they are personal ones, and demonstrate your understanding of SEO principles.