Semrush connect GSC with - a gmail account?

Hello everyone, I am a Semrush user and I am currently focusing on optimizing my backlinks and utilizing all the tools available in Semrush. I have been prompted to connect to Google Search Console by adding a Gmail address. Has anyone else encountered this? Just curious about the use of a Gmail address for this.

Semrush requires a Gmail address to connect to Google Search Console (GSC) for several reasons:

  • Authorization: To access your GSC data, Semrush needs authorization from Google. Using your Gmail account grants Semrush the necessary permissions to view and analyze your website’s performance in Google Search.
  • Data Sharing: By linking your Gmail account, you allow Semrush to retrieve and use data from your GSC account, including keywords, backlinks, and search performance information.
  • Improved Accuracy: Connecting your Gmail account ensures that Semrush has access to the most accurate and up-to-date data from GSC, enhancing the quality of the insights provided by the platform.

Therefore, connecting your Gmail account to Semrush is essential for effectively utilizing the platform’s features and obtaining accurate data from Google Search Console.