I have seen a significant drop in the organic traffic of my website piyadassi.in. Despite writing around 60 articles, all of which are original and handcrafted, my efforts have not resulted in any improvement. I published three new articles today, but the situation remains unchanged. My monthly organic traffic has fallen from 20K to just 1K. I am seeking guidance on how to rectify this issue.
It’s understandable to be concerned about a drastic drop in organic traffic. The Google March 2024 update has been known to impact websites significantly, with many experiencing changes in their rankings. While the exact reasons behind the update are not fully disclosed by Google, here are some possible explanations based on common observations and potential areas to focus on:
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Algorithm Updates: The March update could have introduced changes to Google’s ranking algorithms, potentially favoring different types of content, websites, or user experiences. It’s possible your website, while providing original content, might not be perfectly aligned with the new algorithm preferences.
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Keyword Targeting: Changes in Google’s search algorithms might have affected the ranking of specific keywords you were targeting. Your previously high-ranking keywords might now be performing poorly, and you might need to analyze your keyword strategy and make adjustments.
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Content Quality: While you’ve created original content, it’s essential to consider the quality of the content in relation to the new algorithm. Google might be emphasizing factors like in-depth analysis, user engagement, and overall value for the user.
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Technical SEO Issues: Issues with your website’s technical setup can impact SEO performance. This might include slow loading speeds, poor mobile optimization, broken links, or indexing problems.
Here’s what you can do to rectify the situation:
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Analyze your keyword strategy: Identify your top-performing keywords before the update. Examine if their ranking has significantly dropped and explore alternative or more relevant keywords.
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Review your website’s technical health: Conduct a thorough analysis using tools like Google Search Console and check for any errors or issues affecting your site’s performance.
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Evaluate content quality: While your content is original, assess if it meets the current standards for high-quality content in your niche. Consider adding more depth, user engagement elements, and valuable information.
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Monitor Google updates and announcements: Stay informed about Google’s algorithm updates and announcements to understand potential changes affecting your website.
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Seek expert advice: If you’re struggling to identify the cause or implement solutions, consider consulting a professional SEO expert for a comprehensive analysis and tailored recommendations.
Remember, it’s a gradual process to recover from a significant traffic drop. By focusing on these areas and making informed decisions, you can hopefully regain your website’s traffic and ranking over time.